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Supermarket: Features & Benefits

The Shopper's Helper™ increases the dollars spent on each trip to the supermarket by demonstrating to shoppers how the supermarket can fill multiple household needs in a single stop.                                                                             

Healthy Lifestyles: Healthy Lifestyles eliminates trips to health food, organic, and specialty stores. How many of your shoppers have dietary restrictions - low-carb, low-fat or low-sodium? How many have food allergies and seek out peanut-free, msg-free or wheat-free foods? How many need vegetarian, vegan or kosher foods?

Can each of these shoppers easily find every such product in a supermarket? Or are many of these products never known - even to interested shoppers?

Healthy Lifestyles finds all foods for any shopper with special nutritional or dietary needs, and gives them the convenience of buying from you!

What's New?: You invest the shelf space for a new product because you believe it meets shoppers’ needs. But busy shoppers, intent on a shopping list, often don't notice new products. What’s New? introduces shoppers to new products and brands, putting interesting information at shopper's fingertips!

Quick & Easy Meals: You are competing with fast food, restaurants, takeout, and convenience stores. Show shoppers that you understand their needs and that you have what they are looking for!

The ability to make one stop and find a "ready to eat" meal for one, or for the entire family, fits in perfectly with today's busy lifestyles. Whether a meal is fresh from the deli or just needs to be heated, this will keep shoppers on the go buying from you!

Ethnic & Imports: There is a growing interest in ethnic foods today, with many ethnic foods well established in mainstream markets. But ethnic products are often spread throughout a store, making it difficult for even the most interested shoppers to be aware of everything you carry.

Ethnic & Imports lets shoppers see every item in any ethnic category; introducing, showcasing and reminding all shoppers about these products.

Recipes: Recipes are fun for shoppers and a great opportunity to cross sell. With thousands of mouth-watering recipes at shopper's fingertips, shoppers will easily find great recipes for any meal and any occasion. And they will purchase the necessary ingredients without leaving your store!

The Produce Expert: Put the expertise of an organic market at your shopper's fingertips! With on-demand information for selecting, storing and using produce, as well as easy-to-find health information and recipes, shoppers receive the type of information normally available only at organic markets. Shoppers are inspired to buy their fresh produce from you!

Sales & Coupons: Sales and coupons encourage shoppers to try and to buy. Now shoppers will be aware of sale information and coupons in your stores, where they are most likely to act on this information.

The Wine Selector: From exotic meals, to burgers and pizzas, the Wine Selector gives shoppers the knowledge and confidence to buy wine from a supermarket. By making expert recommendations, your shoppers can forego trips to beverage stores.

Have You Tried?: Make a wider range of shoppers aware of upscale or unusual items. Shoppers short on time will appreciate this feature! Include your branded items and be certain that shoppers are aware of everything you offer.

Your Favorite Brands: Your brands have a lot to offer - recipes, coupons, ideas, product information and tips. This puts a wealth of information at shoppers' fingertips, and better acquaints shoppers with everything you have to offer.

Feel Better: From Antacids to Zinc supplements, shoppers can find the health, drugs and vitamins they need.

Using this feature, shoppers are reminded that they can buy these items from you, foregoing trips to health food and drug stores.

 

Look & Live Better: With this feature shoppers can easily find the Personal Care and Household items they need. From cleaning supplies to pet care to baby supplies, this reminds shoppers to buy these items from you! Interactive, on-demand information will keep shoppers turning to you for the products they formerly purchased elsewhere.

The following two features are optional. Retailers who want the Shopper's Helper to be "turn-key" and do not want to add any information to the Shopper's Helper can elect to forego these features.

Today's Specials: Many supermarkets advertise heavily to inform shoppers of sales. So why not make sure that customers in the store have access to the latest sale information, in the easiest-to-find format? Today's Specials ensures that shoppers never have to miss a single sale item.

Your Own In-Store Site: You want to connect with your shoppers. That’s why your website provides recipes, weekly ads, product information, and helpful ideas.             

Now you can connect with shoppers inside your stores. Trumpet your advantages! Tell shoppers about your branded products, your bakery, deli, florist or community involvement. Put your best information at shopper’s fingertips, just when that information can be best used.

You can even re-use the creative content from your website. Forge a stronger connection to your shoppers, at the best possible time – in your stores!

This one-on-one interaction guarantees that your customers see all you have to offer!

 

For More Information

For more information on what the Shopper's Helper can do for you, please contact Sales@kiostar.com or call 408/272-9343.

The Shopper's Helper - Helping Your Shoppers See More of You