Supermarket:
Features
& Benefits
The Shopper's
Helper™ increases the dollars spent on each trip to the supermarket
by demonstrating
to shoppers how the supermarket can fill multiple household needs
in a single stop.
Healthy
Lifestyles:
Healthy Lifestyles eliminates trips to health food,
organic, and specialty stores. How many of your shoppers have dietary restrictions - low-carb,
low-fat or low-sodium? How many have food allergies and seek out peanut-free,
msg-free or wheat-free foods? How many need vegetarian,
vegan or kosher foods?
Can each of these shoppers easily find every such product
in a supermarket? Or are many of these products never known - even
to interested shoppers?
Healthy Lifestyles finds all
foods for any shopper with special nutritional or dietary needs, and gives them
the convenience of buying from you!
What's New?:
You invest the shelf space
for a new product because you believe it meets
shoppers’ needs. But busy shoppers, intent on a shopping
list, often don't notice new products. What’s New? introduces shoppers to new products and brands, putting
interesting information at shopper's fingertips!
Quick
& Easy Meals: You are competing with fast food, restaurants, takeout, and convenience stores. Show
shoppers that you understand their needs and that you have what they are looking
for!
The ability to make one stop and find a "ready
to eat" meal for one, or for the entire family, fits in perfectly with
today's busy lifestyles. Whether a meal is fresh from the deli or just needs to
be heated, this will keep shoppers on the go buying from you!
Ethnic
& Imports:
There is a growing interest in ethnic foods today, with many
ethnic foods well established in mainstream markets. But ethnic products are often spread throughout a store,
making it difficult for even the most interested shoppers to be aware of everything
you carry.
Ethnic & Imports
lets shoppers see every item in any
ethnic category; introducing, showcasing and reminding all shoppers about these products.
Recipes:
Recipes are fun for shoppers and a
great opportunity to cross sell. With thousands of mouth-watering recipes at shopper's fingertips,
shoppers will easily find great recipes for any meal and any occasion. And
they will purchase the necessary ingredients without leaving your store!
The Produce Expert:
Put the expertise of an
organic market at your shopper's fingertips! With on-demand information
for selecting, storing and using produce, as
well as easy-to-find health information and recipes, shoppers
receive the type of information normally available only
at organic markets. Shoppers are inspired to buy their
fresh produce from you!
Sales
& Coupons:
Sales and coupons encourage shoppers to try and to buy. Now shoppers
will be aware of sale information and coupons in your stores,
where they are most likely to act on this information.
The Wine Selector:
From exotic meals, to burgers and pizzas, the Wine Selector gives
shoppers the knowledge and
confidence to buy wine from a supermarket. By making expert recommendations,
your shoppers can forego trips to beverage stores.
Have You Tried?:
Make a wider range of shoppers aware of upscale or unusual
items. Shoppers short on time will appreciate this feature! Include
your branded items and be certain that shoppers are aware of everything
you offer.
Your Favorite Brands:
Your brands have a lot to offer - recipes, coupons, ideas,
product information and tips. This puts a wealth of
information at shoppers' fingertips, and better acquaints
shoppers with everything you have to offer.
Feel
Better:
From Antacids to Zinc supplements, shoppers can find
the health, drugs and vitamins they need.
Using this feature, shoppers are
reminded that they can buy these items from you, foregoing trips to health
food and drug stores.
Look
& Live Better:
With this feature shoppers can easily find the Personal Care and Household
items they need. From cleaning supplies to pet care to baby supplies, this
reminds shoppers to buy these items from you! Interactive,
on-demand information will keep shoppers turning to you for
the products they formerly purchased elsewhere.

The following
two features are optional. Retailers who
want the Shopper's Helper to be "turn-key" and do not
want to add any information to the Shopper's Helper can elect
to forego these features.
Today's Specials:
Many supermarkets advertise heavily to inform shoppers of sales.
So why not make sure that customers in the store have access to
the latest sale information, in the easiest-to-find format? Today's Specials
ensures that shoppers never have to miss a single sale item.
Your
Own In-Store Site:
You want to connect with your shoppers. That’s why your website
provides recipes, weekly ads, product information, and helpful ideas.
Now you can connect with shoppers inside your stores. Trumpet your
advantages! Tell shoppers about your branded products, your bakery, deli,
florist or community involvement. Put your best information at shopper’s
fingertips, just when that information can be best used.
You can even re-use the creative content from your
website. Forge a stronger connection to your shoppers, at the best possible
time – in your stores!
This one-on-one interaction guarantees that
your customers see all you have to offer!

For
More Information
For
more information on what the
Shopper's Helper can do for you, please contact Sales@kiostar.com
or call 408/272-9343.
The
Shopper's Helper - Helping Your Shoppers See More of You
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